ERIN CONDREN | STAR WARS CELEBRATION
design
For the 2022 Star Wars Celebration event Erin Condren attended with a wide range of their Star Wars themed products. I designed the booth layout as well as several collateral pieces to support the event. One of the key considerations was that the audience at the event was expected to be largely unfamiliar with the Erin Condren brand. This provided a key opportunity to capture a new customer—both at the event through the sale of existing and event exclusive products as well as through a giveaway the customers could enter by signing up for the Erin Condren email list.
